Web marketing for Home Improvement and Repair businesses on FoundLocally

Get the highest online visibility for home improvement and repair businesses using the FoundLocally.com free listings.
 
Roofnig Contractor installing new roof tilesHome improvement and repair can promote themselves and their expertise using FoundLocally directory, even if you:
  • Run their business from a cell phone (making you ineligible for a Yellow Page ™ listing),
  • Work from a home office (and don’t want to publish the address)
  • Are either an incorporated or are an unincorporated business or individual.
  • Have or don’t have a website. While having one is helpful, it’s not a requirement to be on FoundLocally. Many find their FoundLocally listing is all they would have said on a website, anyway, so think of all the time and money you'll save! 
FoundLocally can raise your visibility, attract clients for home improvement or renovation services, and build your brand precisely where and when shoppers are doing their online research.

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Web marketing for First Nations on FoundLocally

Get the highest online visibility for First Nations, and their Economic Development Offices and Visitor Bureaus and band-owned businesses using the FoundLocally.com free listings. Your goal is to create the highest traffic and visibility for your First Nation and its members to increase economic opportunities.
Native Dancer at Calgary Stampede's Indian VIllage 
Note: FoundLocally recognizes the status and roles of First Nations can be a combination of federal, provincial, and municipal governments, so we have always had several distinct First Nations categories in our Government and Public Service categories.
 
FoundLocally is a great way for First Nations to raise their own visibility, not just by adding themselves to the high-traffic community directory, but by posting news, jobs, events, and savings to increase the number of pages on their FoundLocally listing, and therefore the number of link-backs to their website. This is especially handy for those hosting events and festivals, or those taking a lead in community business advocacy.

Read all of Web marketing for First Nations on FoundLocally

Web marketing for Government Departments and Facilities on FoundLocally

Governments have an obligation to ensure public assets are put to the use of the widest range of residents and taxpayers. Managers and Politicians also have a fiduciary responsibility to ensure public funds are spent wisely, and to look for prudent cost-saving methods for promotion and building awareness.
 
FoundLocally has categories in the Public Service categories for all levels of governments (from federal to municipal) including departments, agencies, crown corporations as well as elected politicians & candidates. Especially welcome are municipal swimming pool, ice arena, waste / recycling, and library facilities.
 
We have special web marketing tips for First Nations on our blog

Read all of Web marketing for Government Departments and Facilities on FoundLocally

Web marketing for Senior Care Providers and Facilities on FoundLocally

There are two reasons for senior care providers to be on FoundLocally: 1) if you are trying to build your business, your marketing needs to be aggressive, yet cost-effective, and 2) so potential clients (or their caring relatives) can find you easily (very important if you do not have a website). This is why senior care providers and facilities need to be on FoundLocally.
 
FoundLocally is a great way for senior care providers and facilities to raise their own visibility, not just by adding themselves to our high-traffic community directory, but by affordably (and, in FoundLocally’s case, free!) posting news, jobs, events, and savings to increase the number of pages on their FoundLocally listing, gaining both greater visibility while saving ever-lager amounts of money otherwise spent on advertising in other media.

Read all of Web marketing for Senior Care Providers and Facilities on FoundLocally

Web marketing for Healthcare: Doctors, Dentists, Clinics and Hospitals on FoundLocally

There are two reasons for Healthcare providers to be on FoundLocally: 1) if you are trying to build your medical practice, your marketing needs to be aggressive, yet cost-effective, and 2) so existing clients can find your contact info online (even if you do not have a website). This is why healthcare professionals and facilities especially need to be on FoundLocally.

FoundLocally’s healthcare directory includes medical doctors (the “traditional” category), dental care, counselling services (distinct from product sales), as well as non-traditional practices. The TIPS section will cover affiliated categories typical of some healthcare providers.

FoundLocally is a great way for health care professionals and facilities to raise their own visibility, not just by adding themselves to our high-traffic community directory, but by posting news, jobs, events, and savings to increase the number of pages on their FoundLocally listing, gaining both greater visibility while saving ever-lager amounts of money otherwise spent on advertising in other media.

Read all of Web marketing for Healthcare: Doctors, Dentists, Clinics and Hospitals on FoundLocally

Web marketing for Economic Development Offices and Visitor Bureaus on FoundLocally

Get the highest online visibility for Economic Development Offices and Visitor Bureaus  and YOUR MEMBERS using  the FoundLocally.com free listings.  Your goal is to create the highest traffic and visibility for members and community businesses, and needs to promote not only the organization but the various stores and services that create economic opportunity in the community.

FoundLocally is a great way for communities and business districts to raise their own visibility, not just by adding themselves to the high-traffic community directory, but by posting news, jobs, events, and savings to increase the number of pages on their FoundLocally listing, and therefore the number of link-backs to their website.  This is especially handy for those hosting events and festivals, or those taking a lead in community business advocacy.

This approach is very effective for SEO (search engine optimization): the more pages on FoundLocally the more link-backs you have, and the higher your ranking and findability! Many  Economic Development and Tourism Offices overlook the business opportunity for member businesses, who SHOULD ALSO increase their online footprint by participating in as many directories as possible (and especially the free ones!) With a little bit of effort, they can enhance their online marketing to support their operations: posting jobs, promoting events, promoting sales, discounts and coupons, posting news announcements.  Help your member businesses  reach an ever-increasing online customer base, save money [on traditional media], increase revenues and become more profitable,

FoundLocally provides additional opportunities for editorial promotion of your communities."

Read all of Web marketing for Economic Development Offices and Visitor Bureaus on FoundLocally

Web Marketing for Musicians, Performing Arts Groups, Authors (often travelling)

Band Playing on the roadMusicians, Performing Arts Groups, Authors have two objectives:

1) to drive traffic to their web site where they can provide fans more information, as well as sell records, books, and parapharnalia, and

2) to promote their appearances (gigs, performances, or readings) in or away from their home community, moving fans to a venue, ticket-buying, or RSVP website so fans can attend events in their own community.

FoundLocally lets performers, groups and authors create a listing in their home comunity, where they can post news and other updates, but enables them to post events to other FoundLocally sites , where it is included in the local events calendar. The clone feature makes it easy to post a tour, by creating one listing with description, web links and categories and chaning only the date & location as required.

Read all of Web Marketing for Musicians, Performing Arts Groups, Authors (often travelling)

Web marketing for Politicians and Political Parties

Get the highest online visibility for Politicians, Candidates, and Political parties using the FoundLocally.com free listings. Gain traction & visibility for greater momentum for when an election is called.

FoundLocally is a great way for political parties, riding associations, elected  politicians and candidates to raise their own visibility, not just by adding themselves to our high-traffic community directory, but by posting news, jobs (and, volunteer opportunities, too!), as well as events to increase the number of pages on their FoundLocally listing, and therefore the number of link-backs to their website.

This approach is very effective for SEO (search engine optimization): the more pages on FoundLocally the more link-backs you have, and the higher your ranking and findability! Many political groups overlook the opportunities online to not only extend reach, but  do so economically  and to extend tight campaign budgets by increasing their online footprint by participating in as many directories as possible (and especially the free ones, like FoundLocally.com!) With a little bit of effort, they can enhance their online marketing to support their operations: posting jobs, promoting events, promoting sales, discounts and coupons, posting news announcements.

We also can provide access for provincial or federal groups to quickly post News items to all their listings on FoundLocally with just a few mouse clicks, providing consistency, an unfiltered message (no reporters to botch it up!), time-savings in a busy campaign, and a significantly greater reach

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Web Marketing for Restaurants, Lounges, Pubs and Nightclubs on FoundLocally

Restaurants can easily spend thousands of dollars a month in various print directories and magazines (especially the hotel-room travel variety), though consumers are rapidly moving to using online resources to find, evaluate and select their dining options.

Food and beverage establishments can not only raise their online "footprint" but gain operational efficiencies and save on costs by taking advantage of online ways to post jobs, events, news and coupons/discounts compared to traditional ways of promotion. These features are all free with your FoundLocally directory listing.

Read all of Web Marketing for Restaurants, Lounges, Pubs and Nightclubs on FoundLocally

Web marketing for Golf Courses on FoundLocally

Get the highest online visibility for Golf Courses using the FoundLocally.com free listings.

Golfers walking a courseGolf courses offer a wide range of goods and serbivces intheir communities. They are a facility for playing golf (sometimes public, sometimes not, or semi-private with a mix), they have golf professionals offering lessons, have pro shops selling a variety of golf equipment, clothing and consumables, providing knowledgable advice hard to find at some other sport goods retailers. Most courses also have food and beverage operations, catering services for weddings, gatherings & business meetings, Some courses have other fitness facilities and services like massages, mini-golf, swimming, racquet sports that broaden their appeal to members and the public. Most courses host a variety of tournaments and fundraisers, attracting traffic and participants not usually playing at your course. All of these elements can be marketed to members of your community using FoundLocally!

Read all of Web marketing for Golf Courses on FoundLocally

Web marketing for Industry Groups and Professional Associations

Get the highest online visibility for Industry Groups and Associations and YOUR MEMBERS using the FoundLocally.com free listings.

FoundLocally is a great way for business groups and professional associations to raise their own visibility, not just by adding themselves to the high-traffic community directory, but by posting news, jobs, events, and savings to increase the number of pages on their FoundLocally listing, and therefore the number of link-backs to their website. This is especially handy for those hosting events & trade shows, or those taking a lead in industry advocacy.

This approach is very effective for SEO (search engine optimization): the more pages on FoundLocally the more link-backs you have, and the higher your ranking and findability! Many Industry Groups overlook the business opportunity for member businesses, who SHOULD ALSO increase their online footprint by participating in as many directories as possible (and especially the free ones!) With a little bit of effort, they can enhance their online marketing to support their operations: posting jobs, promoting events, promoting sales, discounts and coupons, posting news announcements. Help your member businesses reach an ever-increasing online customer base, save money [on traditional media], increase revenues and become more profitable,

Read all of Web marketing for Industry Groups and Professional Associations

Web marketing for BRZs, BIAs and Shopping Malls on FoundLocally.

Get the highest online visibility for Business Revitalization Zones (BRZs) or Business Improvement Areas (BIAs) and YOUR MEMBERS using  the FoundLocally.com free listings. Shopping Mall Management also works to create the highest traffic & visibility for their tennants, and needs to promote not only the Mall but the various stores and services that draw in traffic.

FoundLocally is a great way for business districts to raise their own visibility, not just by adding themselves to the high-traffic community directory, but by posting news, jobs, events, and savings to increase the number of pages on their FoundLocally listing, and therefore the number of link-backs to their website.  This is especially handy for those hosting events & festivals, or those taking a lead in community business advocacy.

BIAs, BRZs, and SHOPPING MALL MANAGERS, should also review our time-saving web marketing recommendations for chain & franchise organizations.

This approach is very effective for SEO (search engine optimization): the more pages on FoundLocally the more link-backs you have, and the higher your ranking and findability! Many BRZs and BIAs overlook the business opportunity for member businesses, who SHOULD ALSO increase their online footprint by participating in as many directories as possible (and especially the free ones!) With a little bit of effort, they can enhance their online marketing to support their operations: posting jobs, promoting events, promoting sales, discounts and coupons, posting news announcements.  Help your member businesses  reach an ever-increasing online customer base, save money [on traditional media], increase revenues and become more profitable,

Read all of Web marketing for BRZs, BIAs and Shopping Malls on FoundLocally.

Web marketing Colleges, Universities, and on-campus groups on FoundLocally.

FoundLocally provides the opportunity for colleges and universities (as well as their on-campus groups) to promote themselves, their news, and their events to students, faculty, and the surrounding community. Here are tips and suggestions for how post-secondary organizations can get the most out of the FoundLocally.com free listings.

While schools do not need to do web marketing in the traditional (commercial) sense, they want to ensure students, faculty and the community are involved with a major community institution. Stakeholders should be aware of events, news, job and volunteer opportunties, and its contributions to the community, and be able to get additional details from the organization's own website. Each faculty, department, and on-campus student organizations should add and manage their own FoundLocally listing

Read all of Web marketing Colleges, Universities, and on-campus groups on FoundLocally.

Listing K-12 Schools on FoundLocally.

FoundLocally provides the opportunity for schools at all levels to promote themselves,their news, and their events to parents, students, and their surrounding community. Here are tips and suggestions for how public and private schools can get the most out of the FoundLocally.com free listings.

While schools do not need to do web marketing in the traditional (commercial) sense, they want to ensure students, parents and community are involved with a key community assets. Stakeholders should be aware of school events, news and its contributions to the community, and be able to get more details form the school's own website. Get the highest online visibility for Public, private, elementary, middle and high schools using FoundLocally.com free listings.

Read all of Listing K-12 Schools on FoundLocally.

Tips for Effective School Websites

Schools should have web sites for a couple of reasons: inform parents, inform students, and showcase its talent (both students and teachers) and its community contribution. The importance and priority of these differs with each school, school board, and community based on their individual needs.

Read all of Tips for Effective School Websites

Web marketing for Art Galleries and Museums on FoundLocally

Get the highest online visibility for Art Galleries and Museums, using the FoundLocally.com free listings.
 
Art Galleries and Museums exist to promote art and artists, though the two have entirely different purposes, with galleries existing primarily to sell art (typically form currently living and painting artists) while museums showcase works often with a historical perspective and combine rotating exhibitions with a museum’s core exhibits. FoundLocally has a free community business directory that has the capability to broadcast information about the exhibition venue as well as about the rotating exhibitions.

Read all of Web marketing for Art Galleries and Museums on FoundLocally

Web marketing for Event Planning and Event Marketing firms and their clients on FoundLocally

Get the highest online visibility for  Event Planning and Event Marketing  professionals, using the FoundLocally.com free listings.

An Event Planning and Event Marketing  professional's role is to ensure a broad audience for their client's events and message. With the decline of traditional media, and the loss of their influence with key segments of the marketplace, everybody is struggling to reach the broadest audience and keeping budgets under control. FoundLocally has a free community business directory that has the capability to broadcast news releases for a business or community group. Events can be posted under the Event Planning and Event Marketing firm’s name, or through the client’s listing(s).

Read all of Web marketing for Event Planning and Event Marketing firms and their clients on FoundLocally

Marketing Hotels and Accommodation on FoundLocally

Get the highest online visibility for your property and facilities using  FoundLocally.com free listings.

Hotel Lobby

Hotels, Motels, Beds and Breakfasts, Wilderness Lodges, Vacation Rentals, and long-term accommodation can use FoundLocally  promote their properties, as well as their other facilities like restaurants, stores, banquet facilities and other services. Properties can easily spend thousands of dollars a month in various print directories and magazines, though consumers are rapidly moving to using online resources to find, eveluate and select their travel and dining options.

FoundLocally can help chain or franchise operators to ensure all their locations are in our site’s directory and setup location managers to update their location’s listings.

Read all of Marketing Hotels and Accommodation on FoundLocally

How Churches and Places of Worship can 'Spread the Word' using their FoundLocally free listings

First Nations Catholic Church in Kamloops, BC

Churches and places of worship (including synagogues, mosques, temples, and umbrella religious groups)  are all welcome to promote themselves and their activities on FoundLocally.com

There are two challenges unique to churches & places of worship: 1) reaching both their faithful know about their activities, including visitors already belonging to the same faith as well as those not yet members but wishing to learn more about the faith and 2) promoting the regular religious services so the community at large can attend.

Some churches have a website, while others are more traditional in their approach. Both can use FoundLocally to raise traffic to their website and their services, and for the more traditional places of worship, the FoundLocally listing can act AS your online presence. Umbrella organizations, and religious charities are also welcome on FoundLocally.com's community directory.

Read all of How Churches and Places of Worship can 'Spread the Word' using their FoundLocally free listings

Web marketing for Non-Profits, Charities, Community Groups on FoundLocally.

Get the highest online visibility for your Non-Profits, Charities, Community Groups  using  FoundLocally.com free listings.

Organizations in the non-profit sector are challenged by having to not only provide the services they are missioned to do, but seek the resources--both financial and human--to get the work done. This involves spreading awareness about themselves to public, so they can choose to get involved with thir group based on their own personal interests, goals and abilities. Such organizations have this challenge compounded by having non-technical staff or volunteers, who often settle for doing things the old fashioned way using traditional media and P/R, overlooking the vast (and growing) audience of  the online world, which provides tools that help them do what they need to do very quickly, and surpisingly affordable (if not free). They do not realize that their own website (in whatever shape it is in) does not have to be--and should not be--their only foray into communicating with an online audience inan online world and that they can dramatically expand their reach and "footprint" beyond that initial effort.

Read all of Web marketing for Non-Profits, Charities, Community Groups on FoundLocally.

Web marketing for Sports Teams and Sports Leagues on FoundLocally.

Soccer is one of many amateur sports can be promoted on FoundLocally

Get the highest online visibility for your Sports Teams & Leagues using  FoundLocally.com free listings.

Why should only "major league" sports teams and leagues get the public attention? FoundLocaly provides the opportunity for all amateur sports to promote themselves,their news, and their events (sign-ups, games, end-of-season awards, and fund-raising events), using a self-serve toolkit.

Read all of Web marketing for Sports Teams and Sports Leagues on FoundLocally.

Web marketing for Festivals and Community Events on FoundLocally

Get the highest online visibility for your Festivals and Community Events using  FoundLocally.com free listings.

FoundLocally's self-serve toolkit makes it easy for all festivals and community events organizers to provide year-round visibility for event organizations, promote and fill both paid and volunteer positions, and promote their festival's entire schedule. Post not only the festival itself, but all component events, using a "clone' tool to quickly post similar events, and the ability to re-use/update events posted in prior years to save time.

Read all of Web marketing for Festivals and Community Events on FoundLocally

Web marketing for Web Designers and SEO Professionals on FoundLocally.

Get the highest online visibility for web designers and search engine optimization (SEO)  marketers and YOUR CLIENTS using  the FoundLocally.com free listings.

FoundLocally is a great way for Internet professionals to raise their own visibility, not just by adding themselves to the high-traffic community directory, but by posting news, jobs, events, and savings to increase the number of pages on their FoundLocally listing, and therefore the number of link-backs to their website.

This approach also works for SEO clients: the more pages the more link-backs! Many SEO marketers set up one listing for a business’s website, when a multi-location business is entitled to a listing for each location (each with a link-back to the website). Web marketers also overlook the business opportunity for clients (with them as a Registered Contact to update their own info) to use more online marketing to support their operations: posting jobs, promoting events, promoting sales, discounts and coupons, posting news announcements. They can save money [on traditional media], increase revenues, and experience more day-to-day success with online marketing, making the web marketer ever-more important.

Read all of Web marketing for Web Designers and SEO Professionals on FoundLocally.

Web marketing for HR Professionals and Agencies on FoundLocally

Get the highest online visibility for your human resource professionals and recruiters/agencies (and job postings) using the FoundLocally.com free listings.

HR professionals have to not only market themselves and their capabilities but advise and assist corporate clients with filling their ongoing staffing needs, and those providing career transition services mush also help individuals find suitable re-employment. While we consider FoundLocally site as a "one-stop shop" for this, many HR professionals are already committed to using other websites (often at a very high cost per job or per month) should consider FoundLocally as a supplementary online resource to evaluate its effectiveness, especially since the price is right (free!), and if they see positive results they can reduce the use of more expensive online and traditional media alternatives.

Read all of Web marketing for HR Professionals and Agencies on FoundLocally

Web marketing for Flea Markets and Farmers Markets on FoundLocally

Get the highest online visibility for Flea Markets and Farmers Markets using the FoundLocally.com free listings.

Flea Markets and Farmers Markets are unique in that they are aggregators of a number of local growers, craftsmen, artisans and businesses into a popular an high-traffic venue, and often open only for limited days or hours each week.

Many of these indpendent businesses do not have their own website, their own branding and marketing, and do not need them because of the success and traffic of the market they participate in. FoundLocally helps such markets promote themselves and their tenant businesses to both locals and visitors.

Read all of Web marketing for Flea Markets and Farmers Markets on FoundLocally

Web marketing for PR Firms and their clients on FoundLocally

Get the highest online visibility for Public Relations professionals, using the FoundLocally.com free listings.

A PR professional's role is to ensure a broad audience for their client's news and message. With the decline of traditional media, and the loss of their influence with key segments of the marketplace, everybody is struggling to reach the broadest audience and keeping budgets under control. FoundLocally has a free community business directory that has the capability to broadcast news releases for a business or community group. Releases can be done under the PR firm’s name, or through the client’s listing(s). And for large corporate clients or chain/franchise organizations, we have the ability to set up all their locations to multiply the impact of announcements, and spread them geographically to all communities where the client organization has a presence.

Read all of Web marketing for PR Firms and their clients on FoundLocally

Web marketing for Car Dealers on FoundLocally

Get the highest online visibility for automobile dealers using the FoundLocally.com free listings.

Car dealers are successful when they do four things right: hire the right people, promote the cars they are selling, get consumers in the lot to buy their cars, and bring them back for maintenance services. We help car dealers and their consumers with all four of these. FoundLocally helps drive traffic to a dealership's website, or if you prefer, the website where your on-lot inventory is promoted. FoundLocally helps leverage your existing investment by getting you greater online visibility and traffic, to catch local consumers precisely when they are looking for a car to buy. And at a price every car dealer can afford in these challenging times: Free!

Read all of Web marketing for Car Dealers on FoundLocally

Web marketing for Real Estate Agents and Realtors on FoundLocally

Get the highest online visibility for real estate professionals using the FoundLocally.com free listings.
FoundLocally provides a free self-service toolkit for individual realtors and for real estate offices to promote themselves, increase findability, and promote their open houses to help drive sales. These tools are great for those with websites (more link-backs) and for those without (finally, an affordable web presence!)

Read all of Web marketing for Real Estate Agents and Realtors on FoundLocally

Web marketing for Home Builders on FoundLocally

Get the highest online visibility for home builders and developers using the FoundLocally.com free listings.

Home buyers looking at home under construction

Home builders can promote both their home building activities as well as their showhomes in new and emerging neighbourhoods & suburbs. FoundLocally can raise your visibility, attract home buyers, and build your brand. Land developers should ensure they, and their home-building partners, are listed where home shoppers are doing their online research. And FoundLocally offers a "two-fer": your listing is also included in sister website MovingInCanada.com

Read all of Web marketing for Home Builders on FoundLocally

Pre-selected Category Templates added

FoundLocally has added a number  of templates for pre-selecting categories for many businesses frequently added onto FoundLocally.

Each of our listings goes through a 'human review' to ensure both localness and that appropriate categories are selected, consistent with the listings's description. For many common types of businesses and organizations we have created category templates to speed the listing process, and reduce category selection errors, or missed category opportunities. The Category Templates pop-down list is found at the bottom of the PROFILE page for adding a new listing.

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